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Segments allow you to choose a group of contacts based on a variety of traits.

GoalRead
Search contacts<br>View contact details[Unified Contact View](🔗)
Build new segments<br>Understand segment parameters[Build a segment](🔗)
Edit, copy, organize, or delete segments[Manage a segment](🔗)
Use a segment outside Simon[Export a segment](🔗)
Compare segments[Compare segments](🔗)
Create segments based on specific events, like order value or abandoned cart[Event-based segmentation](🔗)