March 2024: Webhook domain expansion, Download dataset csv, Flow Delivery Metrics improvement

  • Webhook authentication was updated to allow for 15 domains maximum (previously 5 maximum). You can now view all existing, connected domains from the integrations page.

  • You can now send a webhook test in Flows - Beta.

  • You can now download a CSV with all your dataset names and details from the Datasets Dashboard.

  • Three new columns were added to the Datasets Dashboard: Last Row Count, Last Runtime, and Last Completion:

  • The X-axis in Flow Delivery Metrics was updated to reduce the number of dates and improve all-time metrics legibility:

    flow delivery metrics
  • You can now sync to SFTP-based SFMC channel actions using SSH to authenticate rather than OAuth credentials. This is configured in the SFMC SFTP form on the integrations page. Learn more here.

January 2024: Jinja Generator updates, Simon Mail Drag and Drop editor updates

December 2023: Drag and Drop editor improvements, Multi-Key Updates

  • In beta, with the drag and drop editor you can now:

    • Create re-usable content blocks for your templates including headers and footers.
    • View a new content type column indicating if your template was created with the Drag & Drop Editor or with HTML.
    • Preview contact fields in templates.
    • Convert any Drag & Drop template to HTML with the drop down next to Edit. Note, this action duplicates the template as an HTML template, and you can't convert HTML to Drag & Drop.

November 2023: Match workflow improved

  • Improved! We automated our workflow by migrating to a new API, which may result in increased match rates.

October 2023: Jinja Generator, Activate Flows updates

  • New! ✨The Jinja Generator is now available to create AI generated Jinja content based on your prompts. To try it out, open a content template and click Jinja Generator. Learn more here.

August 2023: Support Center improvements, Action Panel update

  • Great news! We've made some improvements to the Support Center:
    • We added a CC field to the ticket details so you can better see who else is receiving updates.
    • To aid with legibility and accessibility, our responses to Support Center tickets will now display rich text formatting, line breaks, and hyperlinks. Even better, your email responses will retain their formatting in the support center too!
  • New to the Action Panel: Journeys in review
    • Journeys in review are now available in the Action Panel. From here you can learn why a Journey is blocked, then take action to allow it to proceed or not.

July 2023: Event based branching

  • New! Event-Based Branching now available in Journeys. Customize your customer journeys like never before! With this powerful feature, you can create personalized experiences based on real-time events, then tailor your marketing approach from the Journey builder itself.

June 2023: Pinterest, Activate experimentation

  • New! Sync to a Pinterest Custom Audience to target even more customers.
  • New! Activate Experimentation. Use experiments to identify the best version of a marketing campaign to achieve your goals.

May 2023: BCC in Simon Mail

  • BCC now available in Simon Mail

April 2023: Google Ads updates, Simon Match+, Simon Recipes

  • New! Sync Contact to Multi-Key Customer Match Audience using Google Ads. Now available in Stream flows, Sync Contact To Multi-Key Customer Match Audience using Google Ads. Multi-Key Audiences allow you to pass additional data about your customers to increase match rates when syncing to Google Ads and provide enhanced targeting abilities.
  • New! Simon Match+. A feature that enables the enrichment of your customer data with additional first-party identifiers to amplify your paid social audiences and increase match rates.
  • New! Simon Recipes. Simon Recipes contain quick and concise directions and tutorials to put your data to work right away. Browse by end goal, effort, integration, etc.