Configuring a New Sending Domain in Simon Mail

What is a Sending Domain in Simon Mail?

A sending domain is the part of the email address that comes after the @ symbol. For example, in the email address [email protected], the sending domain is yourcompany.com. When you send emails through Simon Mail, you need to choose and configure a sending domain, which ensures your emails look professional, are properly authenticated, and don't end up in spam folders.

In Simon Mail, the sending domain is chosen when configuring an email campaign (known as a "channel action"). This is the domain that recipients will see in the "From" field of your emails. Configuring a sending domain properly ensures that your emails are recognized as coming from your company, helping with deliverability and email reputation.


Why is a Sending Domain Important?

  1. Brand Identity: Your sending domain represents your brand in every email you send. A properly configured sending domain makes sure your recipients see your official domain, like @yourcompany.com, instead of a generic or confusing email address.

  2. Deliverability: Email service providers (Gmail, Yahoo, etc.) check the sending domain to decide whether your email is legitimate. A verified sending domain improves the chances that your emails land in the recipient’s inbox instead of the spam folder.

  3. Security: Configuring the sending domain with the right DNS and SSL settings helps authenticate your emails. This reduces the risk of phishing and ensures that your recipients feel confident about the legitimacy of your emails.


Steps for Setting Up a Sending Domain in Simon Mail

  1. Choose Your Sending Domain:

    • Decide which subdomain (e.g., email.yourcompany.com`) you want to use for your email campaigns.
  2. Update DNS Records:

    • The client’s IT team will need to add DNS records to the domain. This includes:
      • TXT Records: These are used for email authentication protocols like SPF and DKIM, which ensure your emails are trusted and don’t get marked as spam.
      • CNAME Records: This is used for tracking emails, such as counting how many people click on links in your email.
  3. Install an SSL Certificate:

    • The IT team also needs to install an SSL certificate on the subdomain being used (e.g., trk.yourcompany.com). This secures the tracked links in your emails, so recipients don’t see security warnings when clicking on them.
  4. Verify the Domain:

    • After updating the DNS records and installing the SSL certificate, the domain needs to be verified in Simon Mail to ensure it’s set up correctly. This can take a few hours for the DNS changes to take effect (also called propagation).

Summary

A sending domain is essential for sending professional and secure emails via Simon Mail. It’s the part of your email address that comes after the @, and it’s important for ensuring your emails reach inboxes and maintain your brand’s identity. Setting up a sending domain requires some help from the client’s IT team to update DNS records and install an SSL certificate. Once that’s done, Simon Mail can use the domain to send out authenticated and secure emails.

The process of configuring a new sending domain in Simon Mail can take anywhere from a few hours to 2-3 days, depending on the speed of the client’s IT team and DNS propagation. If you need to edit or add to these domains, contact your account manager.