Google Ads

Overview

Add the Google Ads destination to your flow to update Google Ads Customer Match Re-marketing Lists.


Action Types

ActionFunctionJourneysFlows BetaOne-timeStreamRecurring
Add Contact to Customer Match AudienceAdd contacts to a Google Ads Customer List for use in Customer Match. You can also use multi-key fields to pass additional data about your customers to increase match rates when syncing to Google Ads and provide enhanced targeting abilities.
Remove Contact From Customer Match AudienceRemove contacts from a Google Ads Customer List for use in Customer Match.
Sync Contact To Customer Match AudienceSync contacts with a Google Ads Customer List for use in Customer Match. You can also use multi-key fields.

Authentication

The Simon integration with Google Ads is a two step, fully self-service process.

Before you begin

You need:

Set up

Copy your Google Ads Customer ID

1. Find and Copy your Google Ads Customer ID, a 10 digit code. You specifically need the ID for the Main Manager account; this integration won't work with any other account IDs.

Edit the integration

  1. Navigate to your Simon integrations page. (From the left navigation, expand Admin Center then click Integrations.)

  2. To the right of Google Ads, click Edit.

  3. Paste your Customer ID (see #1) into the field and click Save Changes, but don't close the window, you're not done just yet!

Grant OAuth Access

Next, you have to grant OAuth access from your Google Ads account.

  1. From within the integration window, click the here OAuth Form link; you're taken to your Google account to complete OAuth access. Follow the steps there then click Submit. Be sure to use the same Google account matching the Customer ID you used above.

Successful Connection

When your integration is successfully set up, you'll see:

824

Connected

Troubleshooting

If you don't see a successful connection:

  • Confirm you used your main Google Ads account Customer ID in both Simon and in when you complete OAuth.
  • Contact your account manager for help.